Count Us In
Protect what you love.
Count Us In is a climate change initiative that encourages participation through simple positive steps. The Mission: INSPIRE 1 BILLION PEOPLE to significantly reduce their carbon pollution and challenge leaders to act boldly to deliver global systems change. As Count Us In prepared to launch across a global community of people and organizations, they needed a simple, flexible identity system that could be adopted and implemented by all kinds of partners around the world — regardless of nationality, native language, community or location. Cinco partnered closely with WonderLab and a variety of climate specialists to define a visual look and feel and tone of voice for Count Us In.
Signature Assets
Visual Language
Tone & Manner
Systems & Toolkits
Web & eCommerce
We collaborated with climate specialists around the world to create a truly global, open-source, design system.
We collaborated with climate specialists around the world to create a truly global, open-source, design system.
We collaborated with climate specialists around the world to create a truly global, open-source, design system.
We collaborated with climate specialists around the world to create a truly global, open-source, design system.
We collaborated with climate specialists around the world to create a truly global, open-source, design system.
We collaborated with climate specialists around the world to create a truly global, open-source, design system.
We collaborated with climate specialists around the world to create a truly global, open-source, design system.
We collaborated with climate specialists around the world to create a truly global, open-source, design system.
We collaborated with climate specialists around the world to create a truly global, open-source, design system.
We collaborated with climate specialists around the world to create a truly global, open-source, design system.
We collaborated with climate specialists around the world to create a truly global, open-source, design system.
We collaborated with climate specialists around the world to create a truly global, open-source, design system.
We collaborated with climate specialists around the world to create a truly global, open-source, design system.
We collaborated with climate specialists around the world to create a truly global, open-source, design system.
We developed a simple way to create custom badges so everyone could celebrate the climate step they are taking.
We developed a simple way to create custom badges so everyone could celebrate the climate step they are taking.
We developed a simple way to create custom badges so everyone could celebrate the climate step they are taking.
We developed a simple way to create custom badges so everyone could celebrate the climate step they are taking.
We developed a simple way to create custom badges so everyone could celebrate the climate step they are taking.
We developed a simple way to create custom badges so everyone could celebrate the climate step they are taking.
We developed a simple way to create custom badges so everyone could celebrate the climate step they are taking.
We developed a simple way to create custom badges so everyone could celebrate the climate step they are taking.
We developed a simple way to create custom badges so everyone could celebrate the climate step they are taking.
We developed a simple way to create custom badges so everyone could celebrate the climate step they are taking.
We developed a simple way to create custom badges so everyone could celebrate the climate step they are taking.
We developed a simple way to create custom badges so everyone could celebrate the climate step they are taking.
We developed a simple way to create custom badges so everyone could celebrate the climate step they are taking.
We developed a simple way to create custom badges so everyone could celebrate the climate step they are taking.
We worked alongside our partners to developed a UX approach that made it easy for people all over the world to “take a step” to reduce carbon.
We worked alongside our partners to developed a UX approach that made it easy for people all over the world to “take a step” to reduce carbon.
We worked alongside our partners to developed a UX approach that made it easy for people all over the world to “take a step” to reduce carbon.
We worked alongside our partners to developed a UX approach that made it easy for people all over the world to “take a step” to reduce carbon.
We worked alongside our partners to developed a UX approach that made it easy for people all over the world to “take a step” to reduce carbon.
We worked alongside our partners to developed a UX approach that made it easy for people all over the world to “take a step” to reduce carbon.
We worked alongside our partners to developed a UX approach that made it easy for people all over the world to “take a step” to reduce carbon.
We worked alongside our partners to developed a UX approach that made it easy for people all over the world to “take a step” to reduce carbon.
We worked alongside our partners to developed a UX approach that made it easy for people all over the world to “take a step” to reduce carbon.
We worked alongside our partners to developed a UX approach that made it easy for people all over the world to “take a step” to reduce carbon.
We worked alongside our partners to developed a UX approach that made it easy for people all over the world to “take a step” to reduce carbon.
We worked alongside our partners to developed a UX approach that made it easy for people all over the world to “take a step” to reduce carbon.
We worked alongside our partners to developed a UX approach that made it easy for people all over the world to “take a step” to reduce carbon.
We worked alongside our partners to developed a UX approach that made it easy for people all over the world to “take a step” to reduce carbon.
